How did strategic planning help during the economic crisis?

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by James W. Wilson and Soren Eilertsen, April 2010.

During July 2009, 190 line managers and staff professionals responded to a survey designed to assess the role that strategic planning played during the recent financial crisis. The findings show that organizations that used strategic planning were better prepared, more confident, and better able to pursue growth opportunities.

See the article “How did strategic planning help during the economic crisis?” originally published in March/April 2010 issue of Strategy & Leadership by Emerald Group Publishing.

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About the Author:

Soren Eilertsen, Ph.D., works with business leaders to clarify vision, set strategic focus, and develop leadership muscle. Since founding Kollner Group in 1999, he has shaped the success and strategy of numerous for-profit and non-for-profit businesses in a variety of industries. He teaches business strategy as Adjunct Faculty at Pepperdine University’s Graziadio School of Business and Management. For additional information, visit Kollner Group or email Soren.