Strategy Development

To call ourselves business leaders in today’s world, we must be capable of crafting and communicating strategy. Strategy is the communications “glue” of the business. Yet, few leaders feel adept in the field of business strategy. The discipline has not evolved nor kept pace with the information revolution and societal evolution. Strategy today requires more than market positioning and SWOT and competitor analyses - it must include clarity of purpose and vision and take into consideration the importance of culture in creating sustainable organizations. In this way, strategy becomes the central intelligence and guidance system for a business’s actions.  

This program guides your leadership team with a holistic framework and practical methods to clarify business vision and strategy for your organization and its members.