Innovation
Beyond Great: Features of Today’s Legendary Companies
by Soren Eilertsen, Ph.D. July/August, 2017. Great is really good when you’re an organization. But aspiring to make legendary status is another level. While solid economic and financial performance may be an indicator of a “great” company, legendary status isn’t solely based on stock returns. Companies such as Zappos, Nordstrom Inc., USAA, Costco and Lego stand out as legendary brands in the marketplace because…
Read MoreSeven Intangible Conditions that Kill Strategy and Innovation
by Soren Eilertsen, Ph.D. November 25, 2015. Why does the quote, “Culture eats strategy for breakfast” attributed to Peter Drucker, strike a chord with today’s business leaders? It’s because they understand the importance of culture in strategic execution but too often overlook it in the process of creating strategy. Intangibles such as cultural factors destroy strategy…
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